Why Are Walkers Called Lays
It s lays in us walkers in the uk etc. Walkers is a british snack food manufacturer mainly operating in the uk and ireland.
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Why are walkers called lays. Lay s is a brand of potato chip varieties as well as the name of the company that founded the chip brand in the u s. Walkers was founded in 1948 in leicester england by henry walker and in 1989 was acquired by lay s owner frito lay a division of pepsico. Founded in 1948 walkers quickly became the united kingdom s leading potato crisps snack food company.
If that s the case frito lay bought walkers a separate company at the time in 1989. However pepsi acquired walkers and re branded it with the lay s logo and products in 1989. Smith s in australia.
Walker s apparently had so much name recognition and brand loyalty that they didn t bother. With flavors almost as rich as our history we have a chip or crisp flavor guaranteed to bring a smile on your face. Walkers in the uk and ireland.
Why are lays crisps called different names in different countries. Posted by 10 months ago. Although loved in the us and europe potato chips lay s is hard to find in the other parts of the world as it is called differently in different countries.
Lay s is the company s primary brand with the exception of limited markets where other brand names are used. It has also been called frito lay with fritos lay s has been owned by pepsico through frito lay since 1965. Walker s was bought out by pepsico in 1989 who had already purchased the texas concern frito lay in 1965.
They are best known for manufacturing potato crisps and other non potato based snack foods it holds 56 percent of the british crisps market. Why are lays crisps called different names in different countries. Lay s and walkers photo courtesy of david guo flickr and fsse8info flickr via creative commons license.
Because walkers had 41 years of brand name recognition it was kept as the name. This thread is archived. People in the uk already knew and were familiar with that brand.
Wherever celebrations and good times happen lay s potato chips will be there just as they have been for more than 75 years.
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